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Data sets, business intelligence and analytics are becoming big business. Companies are waking up to the tremendous insights hidden in their data, and the competitive and brand advantage that these insights can give them. In short, the business intelligence industry is booming. (For more on brand advantage, see Protecting Your Brand Value with Big Data.)
But it’s also getting dumbed down in the process, with data analytics chatbots, machine intelligence, self-service tools, and various other ways of democratizing and automating data work likewise enjoying significant growth. For the skilled scientists, analysts, developers and consultants among us who make a living in this burgeoning field, this trend can feel like a significant threat to job security.
I’m confident, however, that the demand for human resources that can handle data infrastructure, collection, analysis and business intelligence at an expert level will only get stronger. As long as you continue delivering deep insight and understanding that clearly shows your value, your career will do just fine.
Let’s take a look at what experts across the data analytics field are saying, learn about what these bots and similar solutions can and can’t do, and explore how you can maintain your job security...
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