******* Social media. Mobile phones. Cloud technology. The Internet of Things—all these digital
technologies are having a profound effect on the way we run our lives and our businesses.
One of the most important changes has been a radical shift in the business-consumer
relationship. Consumers no longer accept the company’s point of view, and have no
hesitation about using social media to voice their opinions—good and bad. The power to
shape the market’s perception and acceptance of your products and your company now
lies in the hands of the consumer. When you consider that about 1.4 billion consumers
now spend 22 percent of their time online, it becomes clear that they can significantly
boost or severely damage your reputation in an instant. In addition, digital technologies have dramatically altered the pace of business.
Interactions are instantaneous, and companies cannot afford long lag times when they
need to implement new processes or alter existing ones to keep up with the warp-speed
changes in consumer sentiment, governmental regulations, market opportunities and
competitive maneuvers. For many companies, the hot topic is how to use digital technology to address this
new business environment. Becoming a “digital enterprise” is trending. But what does
this really mean? Perhaps it’s best to start with what it doesn’t mean: It doesn’t mean
simply creating a snazzy company Facebook page, sending out Tweets or engaging with
customers via smart phones. Becoming a digital enterprise requires perceiving the organization—its physical, logical
and digital assets—in a way that puts information at the heart of the digital transformation
strategy. After all, it is these business assets—rather than the processes used with
them—that should form the core of any particular process workflow or case. By digitizing
its assets, a company can make better use of them, making sure any workflow meets the
specific requirements of the assets involved in order to deliver a more personal customer
experience, increase worker productivity and efficiency, gain deeper visibility into case
work, and achieve greater business flexibility... ******* (To read or download the whitepaper, plase follow the link below)  |
 |
|||||
 
CategoriesArtificial IntelligenceBusiness Process Management (BPM) Business Transformation Celebrations Change Management Climate Change COVID-19 Economics Entrepreneurship General Management Healthcare Leadership New Technologies and Innovation Project / Program Management |
|
 |
|||
    |
|||||
